Plus Fitness boosts Indian gym footprint

By Sarah Stowe | 02 Feb 2020 View comments

Aussie gym chain Plus Fitness has opened another club in India at a prime location in Mumbai Central.

The brand’s business development head in India, Faiz Sopariwala, said the latest opening would be backed up by further expansion.

“As well as our highly successful three gyms in Ahmedabad, in addition to this new Mumbai gym, we also have plans to open further Plus Fitness 24/7’s in both Mumbai and Pune in the coming months,” he said.

Plus Fitness Indian gym

Plus Fitness 24/7 Mumbai Central has been opened by franchisee Alfan Lakdawalla.

“I am very passionate about helping people to get fit and healthy so when I saw the Plus Fitness franchise model and got to understand their strong culture and previous business success I was confident that buying a Plus Fitness was the best decision for me,” he said.

The fitness business was established by John Fuller 24 years ago in Australia and alongside partner Nigel Miller he began franchising Plus Fitness in 2011.

Revising the model to turn the network of gyms into 24/7 value-based gym operations with exclusive territories and low staffing costs has paid off. Plus Fitness has sold more than 280 units, with expansion not just across the country but into New Zealand, Singapore, and India.

The business is a previous winner of the Franchise Council of Australia’s Emerging Franchisor of the Year title, and has scooped up media and marketing awards too.

Plus Fitness has connected with the community in its fundraising initiatives with Beyond Blue, and has invested heavily in innovation to support franchisees.

Last year Plus Fitness multi-unit franchisees Kathy and Trent Cummings revealed their top three tips for buying a fitness franchise.

“I think if you’re going to start a business it needs to be something you are passionate about otherwise it becomes more of a job,” Kelly told Inside Franchise Business.