Quest for a Cause brings together franchisees’ community initiatives

Quest Apartment Hotels is encouraging franchisees to engage in local communities and has relaunched its global community support program.

The ‘Quest for a Cause’ program will aggregate the community support initiatives of 170 Quest properties globally, with the goal of positioning the hotel network as the preferred franchising provider by consistently bringing improvements to the businesses. 

Neighbourhood projects will sit alongside Quest’s ongoing national support for Housing All Australians and Sony Foundation’s You Can Stay’ as part of Quest for a Cause. 

The hotel chain donates goods and accommodation support to Housing All Australians, helping to address the affordable housing shortage for vulnerable people. The business also supports the Sony Foundations You Can Stay’ program by providing accommodation in cities around Australia for regional and rural youth diagnosed with cancer.

Quest’s general manager of franchise operations, David Ridgeway, says the revitalised Quest for a Cause program, which includes a registration portal and local area marketing resource, will showcase franchisees’ community work.

For Quest, the revitalised Quest for a Causeframework makes the process of engaging with local community causes even easier for our business owners, our teams and our network,” says David. 

“Its truly heartwarming to hear about business owners across the country who despite having faced some momentous challenges themselves during Covid-19 continue to search for ways to champion local causes.” 

Franchisees are supporting a myriad of local charities, from youth programs in regional Queensland, to donating furniture to charities, to helping raise funds for people battling terminal illness.