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What to expect from a Racing and Wagering WA franchise

Sarah Stowe

RWWA’s TAB retail network offers a range of TAB agencies which provide easy access to the full range of TAB wagering products and services. Full-time TAB agencies feature a dedicated service with a comprehensive display of racing vision and information.

WHAT DO YOU HOPE TO GET OUT OF THE EXPO?

The expo offers RWWA the first ever chance to promote TAB as a business you can buy. It will complete a marketing campaign aimed at agent recruitment and will help RWWA fill the funnel of prospective TAB buyers by offering the key points to owning and operating a TAB.

WHERE IS THE BUSINESS AT TODAY?

There are 91 dedicated TABs in Western Australia. Mike Saunders, manager retail sales, says The focus of the TAB is on engaging with our customers and meeting their needs. We are competitive in the marketplace and striving to make our retail outlets more contemporary and appealing. Our recent advances in technology and operating systems have given us further scope for improvement.

WHAT COSTS ARE INVOLVED FOR NEW FRANCHISEES?

Saunders says Imagine a very simple business package with no leasing or stock. Upfront TAB agency costs include an application fee of $300, training and familiarisation fee of $5445 (to be paid to RWWA in advance), legal fees of approximately $800; and stamp duty, which is calculated based on the rates applicable at the time of the agency sale.

WHAT ARE THE PLANS FOR 2011?

Project Connect is RWWA’s new, long-term retail focused project. The aim is to continue to build on an already highly successful wagering channel. We are looking to invest in our bricks and mortar and develop our people to ensure achievement and a customer facing attitude across all levels of the organisation.