US pizza chain Papa John’s goes cheesy with quirky collaboration

US pizza giant Papa John’s has gone extra cheesy with an ironic collaboration, launching a Papa X Cheddar clothing range inspired by the pizza delivery driver style.

Fashion and pizza fans around the globe can now taste a brand new cheddar pizza range in restaurants – and dress the part.

Sadly though, not in Australia. Papa John’s opened its doors in 1984 and now has more than 5,360 restaurants in 48 countries and territories – but hasn’t yet reached Australia or New Zealand.

 

The Papa X Cheddar streetwear-inspired collaboration includes Papa John’s delivery driver uniform items such as upcycled and customised visors, parkers, polos. Some statement pieces, such as an original delivery driver helmet, are in the 30 items of clothing available on a first-come, first-served basis.

The deadstock delivery driver uniform features racing greens, greys, and blacks and these are embellished with bespoke streetwear details in golds and yellows, with an aesthetic reflecting the Papa X Cheddar global advertising campaign running in selected countries.