The truth about franchising

By Sarah Stowe | 27 Jul 2017 View comments

You and your partner have been working the nine to five life for some time and are ready for a change. 

You’ve always wanted to open a cafe with delicious coffee, delectable meals and a real welcoming feel.

Starting from scratch as an independent cafe owner would have its challenges, so you’re after a way to make your dreams come true with the support you need.

Shingle Inn Cafes (established in 1936) has a long history as Brisbane’s most iconic cafe and bakery. This is an Australian brand that has survived wars and decades of economic change leading up to the 21st Century.

Maybe you’ve read or heard a thing or two about the franchising sector. But beyond the headlines it’s another tale.

Shingle Inn Cafes, for example, is all about warmth and creating great experiences for their customers and franchisee teams

It’s not your run-of-the-mill corporate food franchise.

Luxurious high-back chairs, contemporary, rich colours palettes and a comforting and welcoming atmosphere, alongside Shingle Inn’s signature range of unique cakes, quality coffee, delicious gourmet sandwiches and light meals and an emphasis on exceptional customer service provide the foundations for you to realise your cafŽ dreams.

It’s a well known cafe brand which customers love. It has a long history of success, experience, and growth and still has a family focus with brothers Peter and Andrew Bellchambers at the helm.

So it’s the big franchise success story with the family feel.

The brand’s longevity as a cafe brand also represents a new benchmark in Australia’s coffee culture with strong industry growth.

However, a business is very much about performance and results. It has to be worth your time and investment as well.

That’s why it’s important to understand that not all franchises are created equal. Shingle Inn has franchising acumen and the history to prove it and can offer individual franchisees the tools and infrastructure necessary to achieve build a strong cafŽ business.

When you join the Shingle Inn franchise family you benefit from being a part of a recognised brand that’s not only steeped in history and tradition but is embracing the future. You have access to systems and processes for day-to-day management of the business. Not to mention business support and ongoing assistance in managing the your store operations.

It’s the real deal. So you can breathe.

You will receive a comprehensive six week pre-opening and ongoing training and access to extensive experience and support through the franchisor’s national office and area managers. And to top it all off, you will be able to leverage centralised buying and group marketing activities to collectively build the brand and assist with local area marketing initiatives.

If you have a passion for providing excellent customer service,  want to align yourself with the Shingle culture, and  have exceptional drive and determinationto ensure your business succeeds then Shingle Inn Cafes could be the perfect environment for you to achieve your goals.

Make your dreams of owning a successful cafe business come true, and find out more about joining the Shingle Inn family.