Snap Printing franchisees leave corporate world behind

By Nick Hall | 20 Jun 2019 View comments

For former advertising and marketing professionals Sue and Ian Mackie, the opportunity to exit the corporate world was one they clasped with both hands.

In 2012, the husband and wife team took control of the existing Snap Printing South Dandenong outlet, a move that would alter their careers forever.

“It was just a great opportunity,” Ian said.

“We researched a fair bit and had a look at the type of franchise that we wanted to run, and Snap was just a good fit for us.”

Now seven years in, the Mackies are going from strength to strength, relocating their outlet and ticking off business goals as they go.

Like all Snap Printing franchisees, Ian and Sue are required to meet client briefs, work on effective marketing solutions and develop a core clientele, which has come easily to the experienced corporates.

The franchise model allows new business owners to draw from their previous professional skills to develop their business.

In the case of Snap South Dandenong, the Victorian franchisees believe it was this experience in the corporate world that enabled them to so seamlessly take to business ownership.

“Previous corporate experience has been a huge help to us; just knowing the direction that we want to take the business in. Having had the experience dealing with large corporates and government projects has made us more equipped,” Ian said.

One of the pair’s main drivers for entering the world of entrepreneurship was the ability to work side by side again.

“It’s something we had done in the past and something we really enjoyed,” Ian explained.

“We didn’t want a seven day a week franchise business. Snap is very much a Monday to Friday operational schedule, so it gave us the opportunity to support a lifestyle that we really wanted.”

Both Ian and Sue believe that while having a background in corporate business stands you in good stead for entrepreneurship, all prospective franchisees must be diligent.

“I think you really need to do your research and find something that you are comfortable with. If you do choose to go with a seven day a week business, think about how that will impact on family life,” Ian said.

“We bought into the business at a time when our kids were just going into university, so Mum and Dad didn’t need to be around quite as much. Whatever you decide, you need to be clear in your own mind about your vision and consider how that business is going to be the vehicle to take you there.

“I certainly couldn’t see myself working for anyone else ever again.”

Want to get out of the corporate world into a business of your own? Take a look at these fantastic franchising opportunities.