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Motto Motto ready to expand with first franchisees on board

Sarah Stowe

Brand new franchisees have signed a deal with Japanese Quick Service Restaurant brand Motto Motto and taken up the first franchise in the chain.

Frank Jiang, Linda Zhang, Jason Yan and Brandon Choi are the owners of the brand new Westfield Carindale restaurant.

Frank said “Being the first franchisee for Motto Motto has been awesome! We are supported by a caring founder and motivated CCO where ideas and opinions are truly valued. Also, we are delighted to have this opportunity to be our own boss and rise to the challenge of running a successful business. I strongly believe we will achieve meaningful and fulfilling relationships and embark on a rewarding journey together.”

Motto Motto Groups chief commercial officer Matt Fickling said We’re thrilled to now have our first franchise partners on-board and part of the Motto-crew. The introduction of franchisees marks just the beginning of our expansion plans as we redefine casual dining across the country by showing Australians the Motto Motto Grade.”

It’s been a successful 12 months for the brand, he reports, despite the havoc caused by the pandemic.

Motto Motto has opened three new restaurants, appointed marketing and supply chain heads, signed a national distribution deal and developed its e-commerce meal brand, Kyoto At Home

The franchisee appointment is a milestone for the company, Matt said.

“This news tops off a very challenging and productive year for our group but is illustrative of our proposition to the franchise market. We are not just disrupting with low fees but solving some of the issues the industry is facing, like providing our partners with upfront turnkey establishment costs and end of term franchisor buy back guarantees to lower the risk for them and their family.” 

Motto Motto is looking for franchisees nationally as it expands its New South Wales footprint and plans to enter the Victorian market next year.