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Franchising focus at Kleenit

Sarah Stowe

Kleenit is a mobile service industry that specialises in commercial and residential high pressure cleaning. In the last 12 months it expanded into Victoria.

How long has the business been established and how long franchising?

We have been established for 23 years, and franchised for four years.

How many franchisees do you have?

We have 25 Australia-wide.

What is your point of difference from your competitors?

Because we are a franchised operation we provide exceptional service.

What is your strategy for growth over the next two years?

Our strategy is to increase both the number of franchisees and our market presence.

What is the focus of your marketing/advertising campaign/spend this year?

Promoting the Kleenit brand and Google optimisation.

How do you manage ongoing training – is it face to face or online?

Our training is conducted face to face.

What will it cost to set up a franchise in your system?

The investment is $75 000.