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Children’s services business expanding in metropolitan and regional sites

Sarah Stowe

A children’s franchise is set to grow in metropolitan and regional sites in 2017. Sweet Dreams and Goodnight is expanding in 2017. Image: Sweet Dreams and Goodnight

Sweet Dreams and Goodnight, a children’s services business which specialises in organising slumber party experiences, is expanding.

Mel Jacobs, director, established the business in February this year and is looking to expand in metropolitan sites such as Melbourne, Sydney and Brisbane in the first six months of 2017.

Within 12 months, major regional centres such as Wollongong (New South Wales) and Dandenong (Victoria) will also be targeted. The brand is projected to have a franchise in each state by year’s end.

Sweet Dreams and Goodnight can be operated from home with an initial investment of a franchise is $20,000-$50,000, which includes access to the streamlined booking system.

“Franchisees will need to live in the area in which they operate,” explained Jacobs.

Ideal franchisees are stay-at-home mums with a flair for creativity, time management skills and passion to run a business.

Interested in this brand? Find out more about becoming a franchisee.