Mad Mex Fresh Mexican Grill

Australia's best fresh Mexican restaurant is expanding and looking for passionate and enthusastic franchisees. Comprehensive training and support! Outrageously devoted customers! Excellent returns!

Mad Mex is Fresh Mex! At Mad Mex we focus on quick, fresh, quality food served at a reasonable price. It is a unique dining experience delivering “Outrageously Good Mexican” in an energetic and stylish Mexican environment.

Mad Mex believes in creating a complete Mexican dining experience, so our locations are typically licensed and we provide a range of Mexican beers, tequilas, and our famous $8.00 margaritas. Our target market is at the high end of the fast food market; and we want our customers to feel good about eating at Mad Mex every day, both in terms of value and
quality.

WHAT ARE PEOPLE SAYING ABOUT MAD MEX?

Since opening in November 2007, Mad Mex has built a loyal and supportive fan base. Here is what some of the regulars are saying:

• “a burrito that will blow your mind”
• “the holy grail”
• “winning burrito”
• “a vibrant eatery”
• “fast and fresh”

1. Passion – are you crazy for Mexican Food? Are you ambitious, self-motivated and challenge-driven?

2. Commitment – are you committed to Outstanding Customer Service and Excellence

3. Integrity – Do you believe in gourmet quality food fresh and fast? Treating your co-workers and customers with
respect and honesty?

4. Leadership - Are you ready to build a winning team and to create a great work environment?

5. Experience – Do you have experience in hospitality or in team leadership?

WHAT ARE THE STEPS TO GETTING A MAD MEX FRANCHISE?

1. Franchise Enquiry Form
i. Complete the Mad Mex Franchise Enquiry Form found at www.madmex.com.au.
ii. Tells us a bit about yourself. Where would you like to franchise? What is your experience?

2. Telephone Interview
i. Telephone contact will be made within 2-3 business days of your enquiry.
ii. The telephone interview provides an opportunity for you to ask some basic questions about Mad Mex and allows us learn more about you and what you hope to accomplish as a Mad Mex franchisee.

3. First Meeting
i. This is a “meet and greet -get to know you” session where we can provide an introduction to Mad Mex as well as chance for us to learn more about your background.
ii. You’ll be required to bring a signed Confidentiality Agreement to this meeting and a Franchise Application Form may be provided if both parties are happy to proceed.

4. Franchise Application
i. Submit the completed application form to our head office together with a $2,200 cheque for the application fee.
ii. The deposit will be applicable towards the Franchise Fee and is fully refundable if a Franchise Offer is not executed.

5. Second Interview
i. To be attended by Mad Mex Senior Management. During this interview Mad Mex will provide a comprehensive overview of the Mad Mex store and business operations.
ii. A number of legal documents are provided at this meeting.

6. Due Diligence
i. Subsequent to the interview should you then confirm the desire to proceed, the next step is to complete your due diligence – gather legal and financial advice, organize financing and decide if this is the business for you.
ii. Subsequent to the second interview, Mad Mex will provide written notification regarding the success of your application.

7. Site Offer Letter and Deposit
i. Once a suitable site is found an Offer Letter will be issued together with a complete summary of expected costs and all other relevant documentation. Upon signed acceptance of the Offer Letter, payment of the first deposit will be required. This will be applied towards the Franchise Fee and will trigger the preparation of the Franchise
Agreement.

8. Training
i. The initial 4 wk training program for you and your store management team will commence and you’re on your way to opening your 1st store!

9. Store Opening
i. During your store opening you’ll be supported by our highly experienced team for a further 2 wks on-site to ensure you get off to the best possible start.

WHAT KIND OF RETURN CAN I EXPECT FROM A MAD MEX FRESH MEXICAN GRILL FRANCHISE?

Each franchise performance with depend on a variety of factors and we cannot give you an accurate indication of what turnover to expect. After your initial phone interview you will be required to bring a signed confidentiality agreement to the first meeting. At that time, historical sales figures of existing Mad Mex company stores may be disclosed to you.