World Options franchisees bolstered by e-commerce boom
The retail industry is in the midst of a widespread evolutionary change. The rise of online shopping and personalised delivery has opened the door for a number of small businesses to achieve meaningful market share.
Where small boutiques were once at the mercy of traffic and foot-fall, a number of savvy retailers are consolidating their approach to online distribution.
Brands now have the ability to purchase items, reach suppliers and distribute products on a global scale, the result of which has been the cultivation of healthy e-commerce sector.
While the influence of platforms such as Amazon, ASOS and Alibaba has caused an unheralded shift in the market, it isn’t just retailers feeling the boon.
A heavily reliance on effective transportation solutions is driving profitability in the shipping and logistics sectors also.
In fact, market research firm Technavio suggests the global logistics market remains at the precipice of a secondary growth period. In its latest market research, the company revealed that the industry is expected to register a compound annual growth rate (CAGR) of seven per cent over the five years from 2018-22, primarily driven by the emerging SME e-commerce market.
Online platforms such as World Options are already preparing for the growth, introducing a series of industry-leading tools to benefit franchise partners.
The global online shipping platform entered the Australian market in 2017 and specialises in selling transportation solutions to the SME market.
Expansion in the digital space has seen the brand integrate an online portal to streamline operational processes. The portal provides World Options franchisees with exclusive competitive carrier’s rates, access to transit time information, collection and delivery plus invoices, all within the one system.
For World Options franchisees, the benefits are two-fold. The multi-channel distribution process allows partners to offer transport solutions to e-commerce providers and small businesses alike.
The ability to compare rates and view available options ensures that customers always receive the best possible service at the most affordable price.
It’s a sentiment that has allowed World Options franchisees to traverse the evolving e-commerce sector, ensuring that profitability is not only sustained, but expanded on.
To learn more about World Options, or to view available franchise opportunities, click here.