S30 Studio plans | Inside Franchise Business

S30 Studio plans 17 new fitness outlets for 2022

Sarah Stowe

Fitness chain S30 Studio plans 17 new franchised outlets within the next 12 months.

This fledgling franchise offers a sensory-led, fully immersive experience, with 45-minute group weight sessions set to hip hop and RnB tracks from an immersive sound system and in dark LED lit decor reminiscent of a nightclub.

The Western Australian company’s existing studio footprint includes sites at Mount Lawley, South Perth  and the CBD flagship and the recently launched studio at Myaree.

S30’s newest franchisees, Christian Leembruggen and Kenny Lum, have taken the reigns at the Myaree studio.

Christian Leembruggen started his journey with S30 as a trainer at the flagship CBD location a year ago, and said he was attracted to the brand for its unique offer.

Trainer Jayden and new franchisee Christian [right] | Inside Franchise Business
“The S30 experience is something that really stands out from competitors. From the studio space itself, to  the customised workout, the offering has an edge that competitors will struggle to keep up with.

“The investment and innovation of the S30 owners in continuing to strengthen the company’s offering provided us with the confidence to invest and become a franchise owner,” Christian said.

As part of its opening, S30 Myaree will be offering the brand’s $2 for 2-week trials to welcome new residents to the studio, as well as their exclusive $59 OG membership with a no-lock in contract for new members.

S30 Studio chief operating officer, Luke Faulkner believes the current inquiry level will lead to many more studio openings in 2022.

“Our studios offer a friendly  and encouraging space for people of Perth to get a customised, results-driven workout. We are excited to continue our expansion into the Perth metropolitan area and welcome additional franchisees to the  group,” Luke said.