Paint Pinot offers a 3-in-1 business model and quick-start $10,000 incentive

By Sarah Stowe | 28 Jul 2021 View comments

Paint Pinot has unveiled its 3-in-1 business model that combines food, wine and painting to offer franchisees multiple revenue streams.

Right now there are 31 territories in New South Wales available for new franchisees and there is a special $10,000 franchise fee incentive for the next six franchisees to sign up.

The idea of a paint and drink night is a popular one right now following on from success in the US.

When artist Tina Hansen’s Canadian-based son told her about the concept she jumped at the opportunity to start her own business providing a premium experience and started out back in 2017 before deciding to franchise this year.

The Paint Pinot concept includes a cafe and wine bar, so it’s a one-stop-shop for customers. The fully licensed, fully catered art cafe model offers a range of food and drinks including cocktails and freshly baked pizza.

Tina promises extensive training and online systems support for franchisees, with marketing on Facebook and Instagram to promote the brand.

Franchisees can earn up to $2000 per event, she says, and typically a Paint Pinot venue runs between three and 10 events a week.

Of course like many leisure-based businesses Paint Pinot is popular after-hours so franchisees need to be prepared to work evenings and weekends.

While visual arts skills and experience are welcomed, franchisees don’t need to be artistic. Tina believes anyone with a passion for creativity and for being their own boss can succeed and local artists can be employed to teach the painting sessions.

“Our events are filled with fun and laughter when our guests trying their hand at painting their masterpieces, with guidance from our artists of course,” says Tina.

“We use artist quality material with experienced artists to achieve that perfect painting. Our guests don’t need to bring a thing just a little creative flair and be prepared to have some fun.”