Olympian Sally Pearson signs up as Plus Fitness brand ambassador
Australian Olympian Sally Pearson OAM has partnered with Plus Fitness and will be the gym chain’s brand ambassador.
Pearson said “I am currently training hard in preparation for the 2016 Summer Olympics in Rio. Having been a professional athlete for most of my life I realise what it takes to train hard but more importantly what can be achieved in every aspect of your life when you commit to exercise and fitness. This is why my partnership with Plus Fitness is so appropriate as it allows me to further promote exercise and fitness to the community along side a truly passionate team at Plus Fitness.”
Franchisors John Fuller and Nigel Miller said Pearson's commitment to preparation, her professionalism and her dedication to excellence resonates with the brand.
“The Plus Fitness brand is about creating a greater awareness of the benefits of regular exercise whilst making the gym as accessible to as many people as possible. With Sally sharing the same beliefs as us we are looking forward to working together and helping her continue to represent Australia to the very best of her ability as we continue to work hard on keeping the community active."
Pearson’s relationship with Plus Fitness includes the filming of a range of exercise tips that will be played in all of their gyms to assist members, a number of promotional videos, appearance in marketing material as well as public appearances.
Plus Fitness has also recently fitted out a private gym for Pearson to assist her in her preparation for the 2016 Summer Olympics in Rio.