The Cheescake Shop launches new website and online ordering

By Sarah Stowe | 29 Oct 2015 View comments

Dessert franchise business The Cheesecake Shop has launched a refreshed website featuring a new online ordering system and easy store locator, and in two months will unveil mobile friendly optimisation.

The new site means customers can place an order by 5pm and pick up their dessert the next day at their local store.

The Cheesecake Shop’s new website also features a sharing facility on individual pages that lets customers share their favourite cakes via Facebook, Twitter and Pinterest or email and print their favourites.

Customers can even rate a cake out of '5 cupcakes' and leave a comment that can then be shared on Facebook and Twitter.

Peter Dable, national marketing manager for The Cheesecake Shop said "We are currently receiving 32,000 visitors per week with 55 percent visiting the store locator page. The launch of the new website and online ordering is exciting and will be supported by a digital marketing campaign, promotion on Facebook, in-store and an email to 160,000 current members of Mamuskas family.”

Visit to see the new site in action.