Domino’s has posted strong first quarter results for its financial year 2016 and predicts 25 percent growth on 2015 by the end of the financial year.

CEO and managing director Don Meij has credited the strong start to the year to the roll-out of tech-driven initiatives designed to improve the customer ordering experience.

The GPS Driver Tracker for instance allows customers to track their order from the store to the door. Customer ordering through smart watches (both Apple and Android) has already been unveiled, and next month simplified SMS ordering will allow customers to place an order by texting the word ‘pizza’ or a pizza emoji to Domino’s.

“We have been extremely busy working on and delivering key digital projects to market,” said Meij. “Some are significant pieces of technology set to revolutionise the QSR space, others are focused on creating operational efficiencies in the business, but all of them have the end goal to improve the customer’s ordering experience.

“Just some of these innovations include rolling out high-tech, energy efficient, smart ovens to reduce waiting times, 15 and 20 minute service guarantees, faster save payment preferences, iPad multi-tasking technology, further enhancements to GPS Driver Tracker and Pizza Mogul, as well as continual advancements and improvements to our customer ordering apps.”

Australia, New Zealand and Europe had standout results, with same store sales boosted 13.9 percent in ANZ; Europe brought in an extra 7.7 percent on same store sales.

The brand’s Japanese presence has been boosted with reinvigoration of the stores’ image and design.

Domino’s Pizza Enterprises has a network of 1544 stores across Australia, New Zealand, the Netherlands, Belgium, France and Japan.