The Sydney Franchising and Business Opportunities expo is where you’ll find the brands looking for people like you! Frontline Diagnostics will be at the expo this year.

Industry specialists

If working with national clients in the B2B (business to business) world is more attuned to your interests, Frontline Diagnostics may be for you.

As the founding company in the drug and alcohol testing industry, Frontline Diagnostics was the first to be accredited by NATA (National Association of Testing Authorities) and ISO 9001 (criteria for a quality management system).

Michael White, managing director of Frontline Diagnostics, says franchisees that have brought up children are generally preferred due to their ability to manage others, and “highly tuned BS detector”. People with a strong, supportive family and that are socially conscious are also a preference.

“We are very selective about our staff and our franchisees,” White says.

“One franchise owner who has the wrong attitude to teamwork and service delivery can soil the efforts of a hundred other skilled professionals.

“We have spent (17) years planning it and waiting until we could deliver a highly tuned and professional support system that is unique and innovative,” he explains.

The benefits of the franchise model, he says, are:

• A rewarding career: Following the training and mentoring program franchisees can be instrumental in saving dozens of individuals and their families from substance abuse.
• A steady income: There is a national support network and there is no restriction on how much franchisees can earn. As an established business, the potential risk of failure is reduced.
• Network support: A national fleet of mobile testing clinics is available, which can provide support at any time to the franchisee. Support office will run as a virtual office for the franchise owner for all messages, booking schedules, laboratory results interpretation and general office printing.
• Cutting edge technology: All job data, testing details and administration, including financial remuneration and accounting, can be managed electronically.

White explains that some of the challenges associated to the business are:

• Remote working: Working in a virtual team means that a good support office is important.
• Developing franchise territories: Franchise territories are planned so that franchisees are able to build a highly lucrative asset which can then be resold.

His advice for those looking to franchise is to have a commitment to delivering a successful outcome in order to profit.

“A franchise opportunity is a short cut to success through initiative and a good work ethic,” he says.

The Sydney Franchising & Business Opportunities Expo will be held on the weekend of 18th-20th March 2016 from 10am- 5pm at the Royal Hall of Industries, Moore Park. Use the promo code FMG and get your tickets. For more information on the expo, click here.