Snap has welcomed its new CEO. 

The board of Snap Franchising Limited announced the appointment of Peter Sinodinos as chief executive officer.

Sinodinos has had an established career in retail and franchising businesses in Australia, both corporate and family owned. His most recent role was with The Good Guys.

“We see Peter as a deeply experienced retailer and franchise manager with great attention to detail. He has a very open and consultative approach and his excellent business acumen, execution abilities and leadership qualities makes him a great fit to drive Snap’s transformation strategy,” said, Peter Russell, chairman.

“I’m thrilled to join the team at Snap and it’s a very interesting time for the business as we head into the next financial year,” said Sinodinos.

“I will be working with the board, the Snap Franchising team and every franchise owner to ensure that the wider Snap community is positioned as the best ‘all-in-one’ destination for small business’ print, design and online marketing needs.”