Keen to Clean growth shifts master franchisors to head office

Sarah Stowe


Cleaning franchise, Keen to Clean,is undergoing a head office restructure, with the two master franchisors for Victoria making the move to head office, catering for an increase in franchisee enquires.

Rohit Bohara and Ketan Khant will step back from their territories to join head office as the new operations and business development managers, respectively. The franchise believes that this restructure will improve the support network for both cleaners and customers.

“We felt that we could have more of an impact on the cleaning industry as part of the management team than as individuals, so we were more than happy to step down as franchisees,” said Bohara.

Bohara started with Keen to Clean four years ago as a contractor and after building up his experience, he purchased a general cleaning franchise with the group before upgrading to a combo franchise and forming a team of sub-contractors. With a full support team he became the master franchise holder of the entire Northern Melbourne region.

The addition of Bohara and Khant as two new managers at the Keen to Clean head office will aid the franchiseÕs expansion plans by allowing it to focus more on quality control and franchisee training, said Brijesh Purohit, managing director of the Keen to Clean group.