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Fastway delivers interactive satchels for e-retailers

Sarah Stowe

Fastway Couriers has unveiled an all-new range of interactive delivery satchels, to be dispatched to customers across Australia.

CEO Richard Thame said the new-look design has been adopted to reflect the brandÕs new image and strategy. The courier business has targeted the online market as a major growth area and is aiming to be the number one e-retail provider by 2014.

“Our new satchels feature a range of intelligent design elements, combined with imagery that speaks to online retailers. Together, they’ll complement our focus on becoming the courier service provider of choice for Australian e-tailers,” said Thame. “Our updated packaging is designed to fit the top five products purchased online: books, DVDs and CDs, iPods, accessories and cosmetics.”

The satchels, which come in a range of size and delivery variables cost from $5.45 + GST.

“We understand that for many online retailers, price is a major selling point. In the online space, competition is fierce and margins are slim. This is why we’ve competitively priced our new satchels, which now present one of the most cost effective ways to transport goods from A to B within Australia,” said Thame.

“In addition to the updated design and layout, every satchel will feature a QR code on the reverse side. Scanning the code with a web-enabled device will automatically redirect the recipient to Fastway’s mobile website for an obligation-free freight quote. It’s a simple, yet effective way of promoting Fastway’s satchel offering.”

QR scanning software can be downloaded for free from the Apple store or the Android market.

“Whether it’s through our integrated electronic freight system, 24/7 parcel tracking or our satchels themselves, Fastway is committed to investing in intelligent solutions which continue to revolutionise the way courier companies interact with their customers,” said Thame.

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