The results are in from the Inside Franchise Business online poll and it’s clear that budget buys are topping the franchise buyers’ shopping list.
Budget buys most popular
More than one third of respondents (34.63 per cent) can spend up to $50,000 on a franchise investment.
That’s good news for the mobile, home based and other low investment level franchise options in the market right now.
The next most popular spending bracket is $50,000 to $99,000, a price range that 18 per cent of respondents cite as in their budget.
Big spenders still keen
However there is appetite for the big spend too, with a respectable 15.12 per cent happy to shop in the more challenging price bracket of $500,000 and upwards where major retail, fast food and big gym brands operate.
About thirteen per cent (13.17 per cent) of respondents considering a franchise purchase are budgeting to spend between $200,000 to $350,000.
Least popular price categories as revealed by the poll, are $100,000 to $200,000 and $350,000 to $500,000 with 9.27 per cent and 9.76 per cent votes respectively.
The poll results align with the category searches conducted on Inside Franchise Business which show top shelf investments and budget buy categories are perennial favourites: fast food, coffee businesses, fitness, home-based or mobile opportunities lead the searches.
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