Anytime Fitness has been franchising since 2002 in the US and 2008 in Australia where there are now 65 territories sold and 23 clubs open.

Internationally there are 1300 clubs and one opens every day of the year. A franchise costs from $150,000 to $200,000.

This co-ed fitness club franchise is expanding most rapidly in Australia and New Zealand thanks to master franchisees Justin McDonell and Jacinta McDonell Jimenez, says Anytime Fitness spokesman Mark Daly. “They have taken our US business model and enhanced it to meet the needs of Australian entrepreneurs and fitness club members. We’re very pleased, but not surprised, by their tremendous success.”

“We believe there are several reasons for our success,” says Justin. “But one primary reason is that we’ve been able to attract qualified franchisees who hire good people to work in our clubs. Another big key to our success is the fact that we’re providing our members with genuine value for their membership dollars. Our clubs are open

24-hours a day. They’re reasonably priced. They have great equipment and they’re well-maintained – and the atmosphere inside each club is friendly and non-intimidating. What more could you want?”

Justin and Jacinta have a goal of opening more than 300 new clubs in Australia and New Zealand over the next three years.

“We pride ourselves in providing our individual franchisees with tremendous corporate support,” says Jacinta. “With help from the corporate staff in the US, we’re able to give club owners the tools they need and the guidance they require every step of the way – from finding ideal locations to equipping and marketing their gyms. We are a full-service franchise.”