Anytime Fitness reaches 300 clubs in Australia
Gym franchise Anytime Fitness celebrates a company milestone this week – its 300th Australian club.
The club, which is located in the Perth suburb of Kwinana, is owned by franchisees Steven and Carmen Cook.
The pair opted for the site after their research uncovered the area’s potential for growth.
“The area has huge growth development taking place; it’s one of the fastest growing area in Australia," Steven said.
The brand is a great fit for the new franchisees, considering both are qualified personal trainers.
“We had been members of Anytime Fitness for years, and have friends who own Anytime Fitness franchises, so we saw first-hand what a successful and supportive business model the company offers,” explained Steven.
The brand’s master franchisor, Justin McDonnell attributes the brand's rapid growth in Australia to what Anytime Fitness considers its number one priority – its members.
“We want our members to feel like they belong, and feel something better every time they visit one of our clubs,” McDonnell said.
“[They] mean a lot to us. They’ll always be what matters most and are the secret to our success.”
He added the equipment and services each club provides are designed around members’ needs. “When designing our clubs, we look at what our members will want in their club and the services they will expect.
“We have world class equipment, a functional layout, online health resources, clean bathrooms, top of the range security systems, Fitness On Request group training facilities and knowledgeable staff who take an interest in all their members,” he said.
The Cook's are pleased to be joining the brand's franchise network, and they plan on working within the club.
“We are excited to be not only owners of an Anytime Fitness franchise, but also fully involved in the day to day management of the gym, and are very proud to be Anytime Fitness’s 300th club,” Steven said.