Cleaning a pool | Inside Franchise Business

How long does it take to clean a pool? 5 questions you have to ask pool care franchises

ifbadmin

In a country with reportedly the highest pool ownership per capita, it’s perhaps no surprise the pool care business has flourished through lockdown.

Let’s dive into some details on operating a pool cleaning franchise.

What can you expect to pay to buy a franchise?

Options in both mobile maintenance and retail exist in the pool care sector. If you are going to be the technician on the road, operating your business from a van, you can expect to pay significantly less than you would for a retail store.

A Poolwerx franchise starts at $79,800 for a mobile business.

It will cost $69,900 to buy a Jim’s Pool Care business.

How often do technicians clean a pool?

As a general rule, fortnightly or monthly servicing is suitable for residential customers. Some pools, including commercial, may require fortnightly or even weekly services.

How long does it take to clean a pool?

A standard service is likely to be between 45 minutes and an hour.

Brett Blair, Jim’s Pool Care Australia general manager, says “We allow up to one hour per job but it does depend on the state of the pool and the local environment such as trees, gardens and extreme weather events”.

How many clients could a franchisee service in a week? 

At Pooolwerx some franchisees manage to deliver maintenance to 50 clients a week. At Jim’s Pool Care, Brett says 40 regular clients is the target.

“Many will do less and allow time for urgent call outs for new customers such as green pools and equipment failures,” he says.

How do franchisees source these clients?

Franchisors provide national marketing campaigns, drive a social media presence and support local area marketing that help generate leads. Word of mouth referrals are also a key part of the lead generation process.