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The Coffee Guy franchisee Rosie Leskie loves her lifestyle

Sarah Stowe

Rosie Leskie is The Coffee Guy’s fifth Queensland franchisee, and she services the area of Geebung in Brisbane.

“We’ve only owned the business for a little while, but it’s already going really well,” she says.

Rosie researched a number of brands before she came across The Coffee Guy during an online search.

“It sounded like a great opportunity so we started looking into our area, whether the model was going to be viable and what existing franchisees were saying about it.”

While she conducted a wealth of research into the brand prior to investing, Rosie also focused on its suitability within her local area.

“I looked into what companies already operated in the area and how successful they were, so I knew what to expect.”

An affordable opportunity

Rosie opted for The Coffee Guy for two key reasons – the first being price, because it meant she didn’t have to take out a loan.

“The Coffee Guy was definitely one of the cheapest franchises on the market. I was also pleased that I wasn’t buying the van as I didn’t know what I would do with it when I decided to give the business up,” she explains.

“I funded my franchise myself. I had some savings and I borrowed a bit from my family. The price point for The Coffee Guy is so good that I didn’t need to get a loan.”

The lifestyle benefits

Rosie was also set on being her own boss. “I’ve always dreamed of owning a coffee store, but I wasn’t ready to go that big. I also really liked the idea of having an asset and owning a business.

“I love the lifestyle it gives me – the ability to work when I want for as long as I want,” she says.

A learning experience

Rosie explains becoming a franchisee has required that she fine tune her people skills. “For me the biggest challenge has been getting over any shyness – there’s no room to be introverted when your business involves talking to and serving people.

“Before we purchased our franchise, I was typically quite shy but now I can converse with anyone easily.

“I’ve also learned how to negotiate a range of different scenarios, which has helped me in many other aspects of my life,” she adds.

Aside from increased confidence, Rosie has consistently met the sales targets she establishes for herself. “I set myself targets for how many coffees I want to sell in a week and I beat my target in the first week.

“I like to keep updating my targets as I go so there’s always something to strive for. I’ve far exceeded my expectations there.”

Do your research

She advises potential franchisees do their research before they invest. “Make sure you’re fully aware of what’s expected of you and what you expect.

“Also, know your area – understand who the competition is and whether it’s going to be viable for you. Don’t be afraid to try something new,” adds Rosie.