We’re super excited. Inside Franchise Business is a brand new name for our well-loved magazine (formerly Franchising) and it’s hot off the presses!

John O’Brien, the founder of Poolwerx, is our cover star and you can read all about how the brand developed and became a multi-award winning business in the Jan/Feb edition of Inside Franchise Business.

Here’s a snippet to whet your appetite:

For the second time in 12 years, he has just won the Franchise Council of Australia’s Established Franchisor of the Year Award.

He can reflect with pride on his achievements in building a 100-strong retail chain in Australia backed by a fleet of 400 vans.

It is a long way from O’Brien’s first experience with franchising, when as a corporate employee, he was tasked with turning 400 delivery drivers in to owner-operators at Cadbury Schweppes.

“The business was not going so well, and my boss came back from the International Franchise Association conference in the US and told me I had been promoted to national franchise manager. I had no idea what franchising was, and wasn’t sure if I had been promoted or demoted.”

Read the full story by subscribing to Inside Franchise Business.