LINE-X Protective Coatings is an American franchise that specialises in spray on corrosion resistant coatings. The franchise made its way to Australia 18 months ago and is now aggressively expanding with new opportunities on the horizon for potential franchisees.

The franchise has been running in America for around 30 years and has been franchising for 20. Altogether there are 550 stores, which is a testimony to the success of the business.

COO and franchise veteran Mark McPherson helped to bring the model to Australia and franchised straight away.

“We had to start from scratch with everything in terms of the franchise side of the model as we have different codes of conduct to America,” he said.

In a short amount of time the company got franchisees on board through organic website traffic and some advertising.

So far there are two companies stores in Welshopool and Kelmnscott. There are franchisees in Bunburry, Canberra, Sydney, Rockhampton and Adelaide.

The company’s first goal is to be national with the next priority being Melbourne and Brisbane. By 2020 the franchise wants 30 stores.

McPherson said the company is looking for franchisees who are excited about the brand, passionate, and with a strong drive to do well.