As the warmer weather picks up, more Australians are turning their attention to the great outdoors, meaning for the nation’s pool and spa specialist franchise operators, the heat is on.

Over the past five years, the global pool and spa industry has faced challenges regarding water availability and tightening residential building conditions, however in Australia, the demand for cost-effective pool options has steadily increased.

The industry currently generates over $788m in annual revenue, accrued through above-ground and in-ground pool building, maintenance and retail options.

Inside Franchise Business dives deep into three brands in the pool and spa industry to reveal why these franchises are making waves.

Narellan Pools

Fibreglass swimming pool building specialist, Narellan Pools has been operating for over 40 years, providing Australians with both an affordable outdoor solution and an exciting business opportunity.

The brand provides franchisees with a suite of tools to encourage success, including access to Narellan Pools’ catalogue of innovative products, systems and processes, as well as on-going training and support, through the brand’s immersive educational events.

If you have a passion to build a great business, are client focused and committed to delivering excellent customer service, Narellan Pools has the structures in place to help make it happen.

Poolwerx

Three-time winner of the Franchise Council of Australia’s Franchisor of the Year award, Poolwerx has grown to become a global leader in after-market swimming pool and spa retail.

The brand recently celebrated a significant milestone, achieving 100 franchisees, 100 stores and $100m in group turnover.

With further growth planned, both domestically and internationally, Poolwerx is offering prospective franchisees the opportunity to enter the booming Aussie pool retailing industry with the backing of an industry leading brand.

Franchise partners enjoy specialist support, including a database of all pools in their marketing area, industry-specific business management systems, access to government certified pool technicians and product buying power with a number of global brands.

Swimart

Pool maintenance and retail specialist, Swimart has serviced Australians for over 35 years, cementing itself as a trusted name in the industry.

With a fleet of both mobile and retail service providers, Swimart covers all bases, providing a range of pool and spa specific maintenance solutions to Australia’s growing list of pool owners.

Swimart has representation across the country, with opportunities available in all major metropolitan areas.

Industry future

The Australian pool and spa industry is experiencing a strong resurgence in popularity, recording the highest rate of pool ownership in the world.

As the sector continues to grow, the emergence of new maintenance technologies and innovations will boost the range of services pool and spa specialists can provide, equating to a stronger, more fiscally responsive business opportunity.

Regardless, customer service remains a significant factor in the success of a franchise within the industry, highlighting the importance of being active and approachable in the community.