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Blue Wheelers targets WA, TAS and SA

Sarah Stowe

Blue Wheelers is a mobile dog grooming business which has two models:

  • Big Blue Dog: Blue Wheelers premium mobile salon

  • Dash Dog Wash: everyday dog wash product

With a presence in the east coast, expansion is definitely on the cards.

“We’d love to see some more growth in Western Australia, South Australia and Tasmania,” said Janie Rose, marketing manager.

“We have no target numbers as we can absorb as many franchisees as we can handle.

“In an ideal world we would like at least 20 new team members in the coming year across Australia.”

Both metropolitan and regional sites will be targeted.

Rose said the initial investment for a complete Dash business starts from $9,999, “with a low interest rate lease to own finance package”.

The Blue Wheelers package starts from $24,999. Flat fee management fees of $175 per week +GST and lead costs through the franchise network’s call centre is approximately $2.10 per week.

“The flat fee structure means the harder you work the more you earn for yourself and your family,” explained Rose.

Ideal franchisees are passionate about customer service and dogs.

Like the sound of petcare? Browse the category.