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Australian swim school franchise set for international expansion

Sarah Stowe

Gold Coast-based franchise JUMP! Swim Schools is expanding internationally. Find out which countries have signed on. JUMP! Swim Schools in expanding internationally. Image: wanentrepreneur.com/

After opening its first franchise in mid-2014, JUMP! Swim Schools now operates 30 private swimming facilities across Australia.

Another 50 are now scheduled to open in the next six months while leases have been signed in Brazil, Singapore and New Zealand.

Managing director Ian Campbell said the growth demonstrates the value of combining a franchise model that is simple and financially secure with year-round operations that improve customer outcomes.

“We are excited that children in Brazil, Singapore and New Zealand will soon reap the benefits of this tailored program delivered in our fun and safe state-of-the-art swimming facilities. It is the perfect environment for boosting the confidence in young swimmers,” he said.

The swim school franchise posted $7.8 million in annual revenue for 2016 – a 1217 percent growth in two years.

“It has been a record year for JUMP!’s financial currency as we continued to grow and expand across all facets,” said Campbell.

“We now employ 61 full-time staff, up from 18 last financial year, and our total assets have grown by 22 percent.”