The rapid growth of Go Gecko supported by new appointments

Real estate franchise company Go Gecko Property Sales is preparing for a strong year ahead with the appointment of three new senior staff. These staff have been employed to support a doubling of the number of real estate sales offices to meet consumer demand over the next 12 months.

Geoff Doyle, Chief Executive Officer of the property franchise group said “It is a great time to realise Go Gecko’s growth targets given the real estate market is now coming back with interest rate rises creating organic growth in the number of homes coming to market with owners wanting to upgrade and investors starting to return.”

Geoff Doyle continued to explain that satisfying consumer demand for Go Gecko services in void areas will be first the real estate franchise group's priority. These void areas are located in South East Queensland growth corridors from Beenleigh to the Gold Coast and from Brisbane’s northern suburbs to the Sunshine Coast. He said that Go Gecko will continue to expand their real estate franchise offices in South Australia, Australian Capital Territory and New South Wales.

“We plan to open two more offices in the next two months, giving us 30 offices across Australia by the end of 2009, then aim to double that in 2010 to give us 60 offices Australia wide,” he said.

He explained that the appointment of Brendan Mulheran as Go Gecko Property Sales' General Manager is a vital element in the real estate franchise group's drive to grow the business. “Brendan brings five years of experience as national operations manager with another franchise business, a role where he oversaw 75 stores across Australia and doubled turnover. He has proven experience and success to help Go Gecko Property Sales achieve the rapid growth we have planned for our near future.

Ken Bryant has been appointed to the role of National Franchise Recruitment Manager and Adam Furlonger has been appointed to National Training Manager.

New General Manager Brendan Mulheran said he would draw on 22 years of experience in franchise business to enhance the structure and systems of Go Gecko to support the real estate franchise’s growth.

The recruitment role is essential to achieving growth targets and as National Franchise Recruitment Manager, Ken Bryant will oversee franchise growth and bring in the right people to match the Go Gecko philosophy and approach to real estate sales.

National Training Manager Adam Furlonger will have a pivotal role in the business.

“Training will focus firstly on giving new recruits the knowledge and tools they need to understand and apply the Go Gecko style of real estate sales and customer care – it’s vastly different to the methods of traditional agencies.

“Every month we aim to induct at least two new franchisees, plus run training for existing members of our Go Gecko teams as refresher training or training in new initiatives to keep them fresh and focused. All training will take place at Go Gecko’s head office at Virginia, in the northern suburbs of Brisbane.