Signwave franchise steps back in time to World War II

A series of interpretation panels and vivid backdrops of World War II images produced on acrylic sheets has won a silver award in the ‘Exhibition Stands’ category at the recent Australian Sign and Graphic Association (AGSA) sign awards.

The project took a month to complete and was produced and installed by the Signwave franchise in Newtown for a temporary exhibition at the Sydney Jewish Museum.

The Newtown business services franchise also won a silver award for signage work undertaken for Nestle Australia in the ‘Any Sign Produced/Designed From Out of House’ category. This entry took three months to complete and included signage, murals and displays for five levels of the Nestle Australia building.

According to AGSA business development executive, John Hadfield, Signwave Newtown beat 10 competing finalists in each category to take out the awards.

“Both Signwave Newtown’s entries had the ‘wow’ factor the judges were looking for – impact, design and practicality. They used exceptional design, layout and graphics to portray the desired message for the client in a creative and effective manner,” Hadfield says.

Dean Rowland from Signwave Newtown says the awards are a coup for the centre as they are typically won by large ‘traditional’ sign-writing companies.

“We were up against people who had been in the industry for over 50 years, so we are extremely proud that our efforts have been recognised by AGSA,” he says. “Winning these awards has strengthened our presence in the industry. It has also increased credibility for our business with both existing and future clients.”