Relevant and meaningful Franchise training
Beyond these key areas that endeavour to support the Franchise, there are individual skills that Franchisees must have, or be prepared to gain, to ensure the success of their business. These are skills such as time management, financial management, and soft-skills, such as communication and negotiation. These skills are critical components of business operations, and can often mean the difference between success and failure of an SME.
Professional development programs are designed to keep learners’ up-to-date with industry changes and standards. In addition, they act to bridge the gap between an individual’s current skill level and the skills required to perform particular tasks or functions. By undertaking a skills assessment, individuals can gauge the type and level of training required. This can be through self-assessment, via industry associations, or by a formal training needs analysis.
As a quick example of self-assessing current skills, below are some common accounting course topics, extracted from basic training programs. Gaps are indentified by answering yes or no to the following questions:
- Can you prepare simple financial reports?
- Do you know what your current expenses, bad and doubtful debts are?
- Can you use spreadsheets?
- Do you know how to use data tables?
- Can you work with simple spreadsheet formulas?
- Can you use computerised accounting software (if so, do you use it well)?
- Can you prepare a Business Activities Statement?
Cengage Education offers short professional development programs by distance education, through to customised packages that can be built into the franchise infrastructure; as done with Jim’s Bookkeeping. Upon commencement with Jim’s Bookkeeping, the Franchisee is given bookkeeping and accounting training (both through Jim’s Bookkeeping and Cengage Education), and Jim’s Bookkeeping provides a personal marketing plan with personal mentoring. The support offered to Franchisees through the lengthy induction and training period, helps to build on existing financial services skills, set realistic goals, assess local market opportunities, and attract clients. John Birse, CEO and National Divisional Franchisor of the Jim’s Bookkeeping Group (and a Director of the Institute of Certified Bookkeepers), says of Cengage Education training, “bookkeepers are given access to an education process that is empowering, realistic and fits in with their busy work schedule”.
Whether seeking a solution for Franchise training, or for individual professional development programs, visit Cengage Education. 27.02.2008
FCA Member
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Contact Cengage Education
1 Waltham St
Artarmon
NSW 2064
Tel: 1300 853 044
Fax: 1800 853 055
