Profile of Service Integrity's advisory services for businesses

The Service Integrity firm was established in 1972 by Carol Cherry as a supplier of mystery shopping services. After 35 years, the advisory services business is still a privately owned, financially secure company as is chaired by its founder. During the course of its history, the mystery shopping business has grown from strength to strength to become an international market leader in the field of mystery shopping.

Service Integrity is headquartered in Wollongong, New South Wales and currently has over 7,000 registered shoppers in Australia who are located in various Australia serving companies. Internationally, the advisory services business has over 150,000 members making Service Integrity the world’s largest mystery shopping business.

The Service Integrity firm has also developed programs which cater to he specific needs of an industry. This specialised focus combined with the years of experience in a number of different industries enables the advisory services business to deliver top-quality data specific to a particular industry. Among the industries that the mystery shopping business has serviced are quick service restaurants, restaurants and firms involved in hospitality, companies involved in the manufacturing of consumer goods, a number or retail and retail service outlets and firms, the petroleum industry and various governmental and utility organisations.