In the ever-expanding “coffee and cake” retail market, Choco Churro is emerging as a refreshing and exciting alternative. Launched in Melbourne, Australia, Choco Churro is a brand new café experience. The humble Spanish churro has been given a fresh new look and made very appealing by offering it in a modern, clean and colourful café environment.
A menu of
no less than 12 different churro dining styles, together with a full beverage
range of coffees, teas and Spanish hot chocolates makes Choco Churro a rewarding
and satisfying experience for everyone who enjoys a break from a busy schedule
or a hard day’s shopping.
Choco
Churro franchise outlets are located in major retail shopping centres and at
central train stations, positioned to capture the regular, predominantly female
customers who are drawn to the unique taste, flavour and appeal of an indulgent
café break that is both inexpensive and satisfying.
Frequently Asked Questions:
What
exactly is a Churro?
The
humble Churro is a fluted stick of fried dough, usually sold in dozens or
half-dozens. Churros are cooked on the spot and are tastiest eaten fresh. From
street vendors to fine restaurants, people of all nationalities and walks of
life enjoy Churros. They remain a popular breakfast, snack and desert fare right
throughout Spain.
What
is the Choco Churro vision?
To be
the world’s flagship Churro brand.
Choco
Churro strives to provide a business franchise system that produces products
that are fast and easy to make, whilst requiring little preparation or wastage.
We encourage you to ask us about our exceptional cost to goods ratio!
Do I
need to be a chef?
You don’t
need to be a 5 star chef to succeed with Choco Churro. Our products are fast and
easy to make, requiring little preparation and resulting in minimal wastage.
Quality suppliers are carefully selected to minimise supply interruptions and
ensure availability and consistency of supply and the streamlined operation
means you benefit from the experience gained through existing Choco Churro
outlets to help improve efficiency and protect your margins.
What
makes the ChocoChurro franchise different?
What
makes a Choco Churro franchise different is our commitment to product
innovation. Taking the humble Churro and turning it into a taste filled
sensation, the Choco Churro signature fillings have rich velvety centres with
flavours to please everyone. There are many sweet and savoury flavours to try,
so you won’t be lost for choice. Choco Churro also offer a wide choice of
beverages from aromatic coffees to Spanish hot chocolate, and also cold
beverages.
Who
will I be franchising from?
Marcos
Pereira and Juan Torres are the founders of Choco Churro. Marcos and Juan built
the franchise business based on painstaking product research and using expert
marketing and commercial advice. And true to their roots, they continue to keep
a strong family ethos at the core of the company. In fact, the art of making
churros is now four generations old in. Each partner harnesses a high degree of
personal integrity, that has already been rewarded by the warm, fun, family
styled culture that is Choco Churro!
What
does Choco Churro offer new Franchisees?
-
Amazing product range
-
Established and tested business model
-
Strong branding
-
Great
return on investment with an exceptional cost to good ratio
-
Committed Franchisor support
What
qualities do I need to become a Choco Churro franchisee?
Choco
Churro Franchisees are brand ambassadors, so selecting the right talent is
absolutely vital.
Some of
the many qualities our valued Franchisees need, include:
-
Friendly, outgoing customer service skills
-
Sound
business intuition and a winner’s resolve
-
Positive and dynamic participant in the business
-
A
genuine enthusiasm for product quality
-
Strong values and a commitment to uphold the Choco Churro operating
-
system
-
Ability to build solid ties with the local community
What
qualities do I need to become a Master Franchisor?
We’re not
just passionate about our products –we’re passionate about maintaining the
highest standards of quality and service in every franchise. That’s why we
insist our Master Franchisors have the following skill set:
-
Top
financial management skills;
-
Great
people management skills
-
Sound
understanding of supply chain management;
-
Solid
retail experience
-
Intimate knowledge of the local market
-
Financial capacity
I
would like to apply to become a Choco Churro franchisee, what should I do?
Visit our
website to read more about this exciting business opportunity and complete a
Franchisee Information Form or phone us (see contact details). Should you be
successful one of our friendly franchisee selection team will be in contact with
you to arrange a meeting.
©
Copyright Choco Churro 2007