The Happiness Institute highlights the benefits of licencing

Some psychology or coaching practice franchise models can at times be rigid. Those who purchase one are often not able to use intellectual property from other sources, and are required to follow a strict and in depth number of rules and regulations. These factors lead to decreased autonomy, whilst also restricting range and scope for expansion. 

The Happiness Institute has a licencing model that offers coaching and psychology professionals the opportunity to purchase their intellectual property as part of a licence and enable them to enhance their current client offering in their coaching practice or psychology practice. The licence model is an agreement between The Happiness Institute and an individual, which allows them to use the intellectual property developed by the institute and leverage its respected brand to their business’ advantage.

The Happiness Institute was founded by Professor Timothy Sharp in 2003 and is a coaching services provider and Australian promoter of positive psychology. The Happiness Institute uses its principles to form the basis for workshops, seminars and executive coaching, the tools for which are included in the intellectual property.

The intellectual property includes course manuals, administrative paperwork, books, CD’s, research literature, presence in various marketing mediums belonging to The Happiness Institute, professional development and much more.

Investing in a licence from The Happiness Institute will ensure that business owners can expand their existing suite of intellectual property resources, or start a new business. This means that the intellectual property can be tailored to individual needs.