Promote positive psychology with The Happiness Institute business coaching franchises

The Happiness Institute business coaching franchises deliver courses and training based in the principles of positive psychology.

Dedicated to promoting these principles in Australia, programs, courses and materials provided by The Happiness Institute are designed to help people live happier and more enriched lives.

The materials are tailored for individuals, public groups, schools and corporate organisations, teaching attendees that happiness is an innate, genuinely achievable quality that only requires a few simple steps to attain.

The technical term for promoting positive psychology in the workplace is positive organisational scholarship, and it focuses on:

• leadership
• resilience
• building hope and optimism
• identifying strengths and utilising them; and
• fun.

His programs aim to motivate and energise staff through teaching the principles required to be present in the here and now, while simultaneously boosting happiness and wellbeing.

The Happiness Institute is now looking to expand on the business and corporate coaching services it provides by creating a national network of like minded and enthusiastic professionals to help them spread the message of positivity even further.

Instead of offering standard business coaching franchises, The Happiness Institute has devised a licencing model that essentially allows interested partners to purchase and use the institute’s intellectual property in order to add to their current client offering, or start a business that delivers positive psychology coaching.

The way in which The Happiness Institute’s intellectual property can be applied is quite diverse and includes corporate coaching, working with schools, group seminars, keynote speaking and much more.

The material, which includes course manuals, administrative paperwork, books, CDs and research literature is very flexible, providing licencees with an autonomous business model that is even more flexible than some standard business coaching franchises.