The Coffee Emporium

The Coffee Emporium began with one small store whose reputation grew as the business thrived. The success was due to one thing - an outstanding reputation for quality. The first store developed a growing and very loyal customer base-many of who enquired about franchise opportunities.

The first franchised store was opened in March 2006 and since then the growth has been phenomenal-3 new stores in 2006 and 5 new franchised stores in 2008. Year on year comparable sales growth has been even more impressive-averaging over 30% in 2007/08 and over 19% in 2008/09 to January 2009.

The Coffee Emporium’s outstanding quality of our coffee is due to a number of factors:

• The coffee beans which we blend and roast in Sydney ensuring high quality and freshness.
• The coffee machine which is imported from Italy.
• The Barista Training Program which provides the tools and skills required to consistently make great coffee drinks.

And the critics like us too! The Coffee Emporium has been highly commended in reviews in publications including:

• The Good Coffee Guide
• The Good Food Guide
• Crème Magazine
• The Foodies Guide to Sydney
• Good Living
• Café Culture

The Coffee Emporium is a young franchise system ready to explode.

The Coffee Emporium has been rated as the 9th fastest growing franchise by revenue by BRW Magazine in February 2010.

WHY THE COFFEE EMPORIUM?

• The Coffee Emporium is a proven concept-all stores are successful.
• The Coffee Emporium has a reputation for outstand coffee quality.
• The Coffee Emporium is a young system ready to explode.
• The Coffee emporium has prime suites that are still available.
• The Coffee Emporium offers multiple site opportunities.
• The Coffee Emporium is committed to training.
• The Coffee Emporium is committed to growing together.

THE FRANCHISE SYSTEM

The Coffee Emporium has developed a very sophisticated franchise system including Operations Manuals, Training Programs and Manuals, an Advertising/Merchandising Support System, Store Design and Fitout Programs and on-going support.

This Franchise System ensures that the Franchisee has the resources, skills and tools to develop his business and that he is not alone.

The Coffee Emporium continually shares “best practice” among Franchisees to enhance the power of the Franchise system.

DEVELOPMENT OPPORTUNITIES

The Coffee Emporium successfully operates in a competitive market. Stores can be located in major and minor shopping malls, in “high street” locations and in “captive” areas such as Airports and Universities.

Being a young system the number of potential high volume sites still available to franchisees is phenomenal and cannot be matched by large existing coffee franchisors.

Shopping Centre Owners and developers are well aware of the success of The Coffee Emporium stores and are consistently offering a range of potential sites. This means that potential Franchisees have a wide range of sites that they can evaluate.

SUCCESS ATTRIBUTES

Not everyone is successful in business and there are many risks that start-up businesses face.

But with The Coffee Emporium’s proven concept and franchise system these risks are minimised.

There is no simple formula for success but successful franchisees typically have a combination of success attributes including:

• Enthusiasm, ambition and a strong work ethic
• Sound communication skills
• Strong leadership skills
• Commitment and belief in The Coffee Emporium’s Standards
• A positive open attitude.

If you feel you have these success attributes and are ready to make a real difference to your life ambitions you should consider the franchise opportunities that The Coffee Emporium can offer.

NEXT STEPS

If you are ready to make a real difference to your life you should:

• Visit a Coffee Emporium Store - they are listed on the website (click the button to the right)
• Try the coffee and see if you agree that it is the best quality you have tasted.
• Click the Enquire tab and complete the required information.

The Coffee Emporium will then contact you to outline the franchise opportunities.