Destination for MenConcept: Destination for Men is an innovative grooming salon that offers a comprehensive range of male-specific products and services, and creates an experience and relaxation destination specifically designed for men! Now is an excellent time to enter the booming male grooming industry. Inspired by sportsmen and celebrities, men no longer feel awkward about having treatments done. Worldwide, the male grooming industry has developed hugely over recent years. In a global context, the ‘beauty and wellness’ industry has hit $500 billion, which is “possibly the biggest growth industry of the 21st Century”. The salon ambience is unique due to the licensed bar area, multiple televisions, leather lounges and spacious entertainment area. Territory: Nationwide - Sydney, Melbourne, Brisbane, Perth
International - New Zealand, Middle East, Asia Training Provided: 2 weeks training in Adelaide Marketing Support: Destination For Men has developed a proud and trusted company image that is strictly monitored and maintained. Comprehensive standards and templates are in place to make compliance easy for the franchisee. Troy Gray founded Destination for Men in 2006 following several years of international research. As a former professional sportsman and current media identity, Troy has the ability to secure publicity for all Destination for Men salons. It is also worth noting that Destination for Men is already linked with many sporting and media identities…many of whom are current ‘official brand ambassadors’. Destination for Men has a broad range of local area marketing tools, TVC’s have been produced along with radio commercials, magazine articles and sponsorship deals with key media/sporting outlets. Agreement Term: 5 + 5 + 5 Number Of Units: One company owned in South Australia Units Outside Country: Seeking for International representation Investment Required: Maximum investment $250,000 Business Established: 2006 Franchising Commenced: 2009 Qualifications Required: Anyone with an enthusiastic attitude can own a Destination for Men Franchise. Owning a Destination for Men franchise provides you with more than a business opportunity, it creates a lifestyle choice! Why? Because all you need is effective management skills and you can manage this business without having to work in the salon every day.
Destination for Men is at the forefront of offering comprehensive man-specific grooming and relaxation services. The salon is unique with ambience and offering of free alcohol, constant sports on the flatscreens, designated ...