Spectrum Analysis Australia Pty Ltd News
Census 2011 Data Coming Soon
18/05/2012 - The Census of Population and Housing is the largest statistical operation undertaken by the Australian Bureau of Statistics (ABS). It aims to accurately measure the number of people in Australia on Census Night, their key characteristics, and the dwellings ...
Billy Baxters Lose Supreme Court Appeal - Judges awards damages to former Franchisees
17/05/2012 - In a sensational decision in the Victorian Supreme Court, three Judges reversed a decision previously in favour of Franchisor Billy Baxters (Franchising) Pty Ltd, and awarded $1.22M damages to the former Franchisees of the Glenelg site. The details ...
Make better site decisions with Spectrum Analysis Site Selection workshop in WA
16/05/2012 - Business Development Alliance, Australia’s premier Franchise Consultancy is excited to present the next Franchise Site Selection and Territory Planning Workshop on Wednesday 13th June 2012. Peter Buckingham, managing director of Spectrum Analysis ...
Spectrum Analysis Australia hosts Franchise Site Selection workshops
19/04/2012 - Spectrum Analysis Australia will be hosting Franchise Site Selection workshops in selected locations across Australia. The Franchise Site Selection workshop dates for 2012 includes: Melbourne: April 16, October 30 Sydney: ...
Five tips to effective Territory Planning
3/04/2012 - Peter Buckingham Managing Director of Spectrum Analysis explains that Territory Planning not a guesswork job. Territory Planning involves a mix of facts and data in order to create the best results to suit a business and their concepts. “Territory ...
Spectrum Analysis Australia launches new vehicle traffic estimate website
2/04/2012 - Spectrum Analysis Australia has launched a new vehicle traffic website that allows businesses to download traffic estimates. Created in conjunction with Veitch Lister Consulting and Harvest Digital Planning, the vehicle traffic website now provides ...
Spectrum Analysis completes project with leading global fast food company
10/02/2012 - Spectrum Analysis Australia has recently completed a project with a large and global fast food company who are implementing their entry strategy into Australia and New Zealand. The project was to realistically set up a plan on where the large fast ...
Spectrum Analysis new website “Zenith Traffic” goes live in February, 2012
9/02/2012 - In conjunction with Veitch Lister Consulting and Harvest Digital Planning, Spectrum Analysis new website “Zenith Traffic” goes live in February, 2012. Zenith Traffic is a website that allows visitors to look at roads in all major capital ...
Census Collection District (CCD) level database to assist market analysis
29/03/2011 - A census can offer valuable statistical data to businesses who want to make the right decision. However important investment decisions can not be decided based on Census 2006 - 4 year old, outdated information. Spectrum Analysis has created ...
Spectrum Analysis announce alliance with SITE Retail to provide territory planning services to the New Zealand market
9/03/2011 - Spectrum Analysis, experts in site selection and territory planning, has formed an alliance with SITE Retail Limited to service the New Zealand market. SITE Retail provide advisory services on acquisitions, lease negotiations and many areas in ...
Spectrum Analysis business consultants release new population data
25/02/2011 - Business consultants from Spectrum Analysis have created a new database at Census Collection District (CCD) level that provides an estimate of updated population and household numbers. The most recent official figures relating to population and household ...
New website providing demographic information on shopping centres utilises Spectrum Analysis Datapak
21/02/2011 - A new website that utilises a specially tailored version of the Spectrum Analysis Datapak has been launched, providing demographic information on over 500 shopping centres across Australia and New Zealand. The site has been developed by Synetek Systems ...
Market analysis company Spectrum Analysis announces Chinese joint venture
15/07/2010 - The managing director of Spectrum Analysis, Peter Buckingham has announced that the market analysis company has signed a memorandum of understanding to offer their statistical advisory services in China. Spectrum Analysis is entering into a joint ...
Forecasting Sales: how does a Franchisee make a realistic sales revenue estimate?
18/05/2010 - Many franchisees are opening their first business (often in retail), and are risking all their hard work, house, life savings, right up to their kid’s toys to afford the money to begin their new venture. They will have done a business plan, normally ...
The consultant’s role in franchising
17/05/2010 - Consultants are seen as a strange breed by many in franchising. Experts, Boffins, Propeller Heads, Conmen, something in between all of the befores, or someone who can really help your business. Most come with experience and ideas, and it is their responsibility ...
Five tips for effective Territory Planning
16/12/2009 - Territory Planning should use facts and data, not guesswork that has evolved. Territory planning relies on a few simple steps to provide the best result that suits you and your concept. Many territory planning schemes have come from the ...
How a small finance business can compete with a bank
7/12/2009 - Over the last few years, the major banks have joined a group of financial companies in creating a series of finance franchises that are offered to the public. These finance franchises come in different forms, and rely upon the operator writing or broking ...
New Google Earth mapping output available from Spectrum Analysis
7/12/2009 - Most people are now very familiar with satellite views overlayed onto maps through Google Earth and Google Maps. These applications are often the first port of call for geographic queries such as how to get from A to B or where a suburb is in relation ...
Spectrum Analysis highlights the importance of servicing customers beyond the provision of product
4/12/2009 - I am sure if I was able to interview the doyen of toilets in Australia, Kenny (aka Shane Jacobson), he would tell us the importance of a clean lavatory and his classic film “Kenny” gave us a new view into the lowly toilet. His graphic examples of ...
Territory planning from a Franchisee’s point of view
1/12/2009 - Franchise systems have an obligation to provide franchisees with a business operation that is a viable business. As part of the due diligence on new business opportunities, prospective franchisees should be comfortable that there has been logic used ...
Where do my customers come from?
12/06/2009 - If this cannot be answered, how will existing franchisees be convinced that the proposed new store will not steal their customers.Expansion always puts franchisors under pressure from existing franchisees who think they are going to lose business. As ...
How to avoid site selection failure and a franchisee lawsuit
11/06/2009 - The recent Lenard’s poultry case has sent shivers down the spines of every Franchisor across Australia. The psychiatric profession may have a jump in business as franchisors seek counselling for sleepless nights, hot flushes and nightmares about being ...
Building territories for a franchise system
10/06/2009 - Many franchise systems incorporate the allocation of defined territories to the franchisees. Peter Buckingham, Managing Director of the advisory franchise Spectrum Analysis, believes that the application of a little bit of science can generate far more ...
Will your franchise business survive in a mature, competitive market?
3/06/2009 - Many franchise businesses need to consider the effects market maturity and subsequent change amongst the other players will have on their future. The type of store that you opened 10 to 15 years ago could be a far cry from what the market demands ...
How many Territories should I have?
2/06/2009 - The regular question we are asked is “How many territories should we make for a particular market?”Whilst no exact answer can be given, Spectrum Analysis recommend the following path be taken:Where does my crystal ball say we are heading?Firstly ask ...
The Logic of Closure
1/06/2009 - You have spent years building a network, and like most businesses, most work well, some are OK, and a few are not satisfactory for a myriad of reasons.In these tight economic times, there will be pressures to close stores and reduce costs, and it can ...
How to decide when to let a location go
29/05/2009 - The economic climate has taken a downturn in the last 12 months and inevitably this has taken the drive away from wanting to open sites, to more of a mode of retaining the good ones, and minimising the potential damage where possible.My previous life ...
Four tips for successful site selection
27/05/2009 - Franchise consultants, Spectrum Analysis, offer the following four tips for successful site selection.Shopping Centres vs. StripsMany businesses have a preference to go into big Shopping Centres (or malls), whilst others believe shopping strips are the ...
Household Expenditure Estimates
1/05/2009 - Spectrum Analysis has become one of a select group of companies to be granted access by the ABS to the near 7,000 data records that are collected by the Household Expenditure Survey (HES).Whilst last collected in 2003/04, it had been adjusted to ...
That's my territory
24/04/2009 - You have decided to buy into a franchise. You ask your franchisor how your area has been established, and you get a blank look. The beer and pizza method has been used again and this is not good. A franchise system has an obligation to provide you with ...
Sales prediction tools for the large networks
22/10/2008 - The more stores or outlets you have in a network, the more sophisticated the technology becomes when making sales predictions. The more accurate you can be in assessing a new or proposed site, the more comfortable you will be with your franchisee appointment, ...
In your sites…
23/06/2008 - Choosing the right spot for your franchise business can be just as important asthe product and system you go for. Peter Buckingham of Spectrum Analysis advisory service reports on whatyou need to know about your franchisor's site selection.Selecting ...
Market analysis for franchise development from Spectrum Analysis
12/05/2008 - Spectrum Analysis provides franchise development services through market analysis and business reporting. The advisory services business helps clients by educing the probability of poor franchise site selection. Other services from the market analysis ...
Spectrum Analysis Territory Planning
2/04/2008 - Territory Planning Overview The days of dividing territories based upon populations (or even the dreaded “black texta on laminated wall map” approach) are thankfully over. Spectrum Analysis offer franchise development help, and has developed a foolproof ...
Expand the network using research and logic...(not just a wet finger in the air)
13/02/2008 - Peter Buckingham Spectrum Analysis Australia Pty Ltd - Fellow of the FCAPeter Buckingham is the Managing Director of franchise consultancy Spectrum Analysis Australia Pty Ltd, the leading Geodemographic, Strategic Network Planning and Retail Sales Modelling ...
Brief outline of Spectrum Analysis in advisory services business
10/01/2008 - Spectrum Analysis is one of the specialists in new sales prediction tools in terms of multi-site retail chain that maximizes the franchisor return. The advisory services business also undertakes market analysis that helps to build sales prediction models ...
Spectrum Analysis explores franchise territory building
21/08/2007 - The recent spate of legal cases has sent shivers down the spines of franchisors across Australia. Of course every franchisor has obligations under the Franchising Code of Conduct to explain in their Disclosure Document that they have a process regarding ...
Territory planning with Spectrum Analysis
28/08/2006 - The days of dividing territories based upon populations, or even the dreaded “black texta on laminated wall map” approach, are thankfully over with the franchise analysis firm. Spectrum Analysis has developed a foolproof method for carving up an area ...
How Spectrum Analysis could help you
16/08/2006 - Save yourself a fortune with Spectrum Analysis by reducing the probability of poor franchise site selection and franchise analysis. Do you want to risk defending litigation by not being able to justify a decision under the Franchise Code of Conduct in ...
Spectrum Analysis on what makes a good franchise
25/05/2006 - “In my past life (20 years with Caltex Australia), it was amazing how the ‘office talk’ went on about who was a good dealer (service station franchise operator) and who was poor,” says Spectrum Analysis managing director, Peter Buckingham. “We can be ...
Spectrum Analysis and when franchises expand
22/05/2006 - According to Spectrum Analysis, expansion always puts franchisors under pressure from existing franchisees that think they are going to lose business. As the number of stores increases in a network, the word ‘cannibalisation’ starts being heard more ...
Are some franchisees more equal than others?
11/01/2006 - Continually we are told by franchisors that a person is either a good franchisee or a poor franchisee, and in many cases the relationship with the franchisor seem to be the reason. But is this a good judgment call, and can we be misled?“In my past life ...
Contact Spectrum Analysis Australia Pty Ltd
101 Camberwell Rd
Hawthorn East
VIC 3123
Fax: 03 9882 2933
Contact Details
Spectrum Analysis Australia Pty Ltd
Fax: 03 9882 2933
101 Camberwell Rd
Hawthorn East
VIC 3123
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