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Regal set to guarantee new franchisee incomes

by Regal Mattress Outlets
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In a vote of confidence for their retail model, Regal Mattress Outlets have unveiled plans to guarantee new franchisees an income for 2 years.

“We have had an increase in our franchise enquiry rate over the last few months, but have noticed that potential franchisees are understandably nervous about relinquishing their regular income in this economic climate” said Managing Director, Rob Simon.

“Because we have complete confidence in our business model, we have sought to remove this hurdle and guarantee new franchisees a minimum income of $60 000 p.a. for 2 years. We do, however, expect them to be profitable and generate significantly more than this for themselves in the first year, but it’s a great safety net.”

Regal Mattress Outlets operates a mix of company owned and retail franchise sites around Melbourne. The success of their business stems from being a fully vertically integrated model which enables them to retail quality Australian-made mattresses at prices the competitors can’t meet.

Potential franchisees of the home services business need only have access to around $110 000 to invest in their new site, which is significantly less than comparable businesses. This covers the cost of opening and stocking a new store as well as training and initial advertising.

“We know we make the best mattresses in Australia and have the best team in bedding. This new initiative is designed to bring in new and motivated people to our system that might otherwise have been unable to take advantage of our success” Rob Simon stated. “We believe there is no other similar sized franchise system that offers such ease of operation and profit potential. This initiative will no doubt give the right people the added confidence to build themselves a successful and highly profitable business”.

Potential franchisees should contact us to obtain further details.

18.02.2009
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Fax: 03 9532 0031

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