Market MindsArea of Expertise:Franchise Systems and Management
Sales Management
Strategic Marketing and Brand Marketing
Small Business Planning
Franchisee Management
Financial ManagementDate Established:2000 Locations Serviced:South East Queensland Membership:Australian Istitute of Company Directors, Franchise Council of Australia, Office of mediation Advisers Previous Clients:Australian Escapes
Bartercard Australia
Baskin Robbins
Bathroom Werx
Bloomtools
Capitalcorp
Country Chicken
Direct Pest Control
Don’t Fret Pet
Event Photography
First Class Accounts
Groove Accessories
La Farge Plasterboard Distributors
La Porchetta
Manta Aviation
Mortgage Choice
Northern Territory Government
NSW Leagues Clubs and RSL’s
Poolwerx
Queensland Government
Red Building
Red Rooster
Retireinvest
Safetyquip
Samsara Furniture and Homwares
The Chess Group
The Coffee Club
The Touch Up Guys
The Woodworkers
Thinkwater
Zarraffas Coffee Services:Creating your franchise business model (business and financial planning)
Identifying your royalty or revenue stream
Your business and marketing strategies
Identifying your unique point of difference
Your companies vision and mission statements
Promotional planning
Local area marketing programme
Creating operational and training manuals
Briefing your lawyer for legal documents
Preparation for market entry
Franchisee recruitment systems and process (how to attract quality franchisee and where to find them)
Creating a successful franchise system
How to manage franchisees, company structure, meetings and franchisee involvement (creating unity and managing change)
How to avoid or manage franchisee disputes
What to do if a franchise is failing
Franchisee compliance
Franchisor compliance
Creating pro-forma business marketing plans for franchisees
“Market Minds” is a consultancy business owned and run by Philip Ciniglio. The company has been operating for over 10 years providing organisations with business solutions in franchise set up, marketing strategy and management. ...