Concept: Online supermarket /grocery - home delivery service
Territory: Sydney, Melbourne, Brisbane, Adelaide, Perth and other major towns of Australia
Training Provided: 3 days start up training and thereafter regularly as needed
Marketing Support: Combination of national campaigning and comprehensive local area marketing strategy, such as advertisting on Commercial TV channels, Radio, Print,outdoors,mailbox distribution of monthly product catalogues and email promotions.
Agreement Term: 5 years + 5 years
Number Of Units: 340 in metros, 200 in country towns
Investment Required: Master Franchisees $15000, Warehouse facility of min 750 sq mts with cool rooms, computer systems for billing and accounting + documentation fees $1000/. Franchisees $7500, vehicle for home deliveries, computer system + quaterly marketing fund contribution between $5000-10000 + doc. fees $1000/.
Business Established: Starting October 2009
Franchising Commenced: June 2009
Qualifications Required: Basic computer knowledge + driving license + excellent customer service