Fernwood franchise makes its mark in the women’s health club sector

The first Fernwood Women’s Health Club was established in central Victoria in 1989 when Diana Williams recognised a need for women to have their own special space – a safe haven to enjoy regular exercise to reach their health, fitness and wellbeing goals.

Since this time, the Fernwood franchise has become synonymous with Australian women’s health and fitness and regularly appears in Business Review Weekly’s top 10 fastest growing private companies. Today, with national reach, the Fernwood franchise is the largest organisation of its kind in Australia with 89 percent unprompted recall of its brand name, over 15 years experience, more than 80,000 members, 1500 employees and an annual turnover in excess of $75 million.

The Fernwood franchise is accredited as a preferred business model by major banks which offer cash flow lending to franchisees setting up their businesses, and regarded as one of Australia’s leasing franchise systems by the Franchise Council of Australia.

Sue Stone from Fernwood Woden, ACT says: “Purchasing our first franchise in September 2003, we could not believe that our club was cash flow positive within the first month of opening. The club has gone from strength to strength and we recently opened our second club in August 2004, which again opened cash flow positive in the first month. The Fernwood systems and support are comprehensive and continue to improve and grow rapidly, which will ensure our businesses remain profitable and robust for many years to come."

Joining the Fernwood franchise system will give your business acumen and people skills a workout.

Fernwood is seeking expressions of interest from driven, passionate and business savvy people to drive its growth across the country, with prime territories for franchises currently available in each state.

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