Dymocks

Congratulations! You’ve taken the first step towards life as a Dymocks Franchise Owner simply by looking here. As we like to say you’ll be in business for yourself not by yourself. Whether you are new to books and franchising, or you have an existing bookshop but want to be part of a bigger network, Dymocks is an excellent choice.

We’re Australia’s most famous book store. We give self-starters like you with a love of people and a passion for books an opportunity to create a valuable asset. And we offer the experience and resources necessary to provide you with the best possible chance of building a great business. Read on. And then write your own success story.

The book industry is vibrant and profitable for Dymocks Franchisees because it is their business! A family owned business selling to local markets, backed by the Dymocks multi-channel strategy will always win over a company owned store run by a manager. One of the most exciting things about becoming a Dymocks Franchise Owner is that it provides you with the best of both worlds; the independence that comes with ownership of a business while being part of a greater team.

Our multi-channel strategy ensures you have the best tools available at your fingertips all day every day. Dymocks runs a proven Multi-Channel Strategy that covers;

• Monthly promotion are simple to execute with a pack delivered to your door each month with instructions on how to best display your products
• A dedicated Marketing Department that delivers the right mix of catalogues, e-mails, radio, press and TV advertising,
• An industry best buying team to ensure profitable sales for your business in all categories. We provide you with a core range of products that not only sell well but deliver you additional margin as well as group buys where we leverage our buying power to ensure you get the best deals on the titles on offer.
• A world class loyalty system with over 600,000 members globally and a monthly catalogue supported with targeted email campaigns to ensure your most profit able loyal customers keep coming back regularly
• A powerful online website with “know before you go” functionality that drives customers into your business
• A fully integrated, robust Point of Sale system that interacts with our website to ensure your customers get the best service possible
• Social media exposure through Facebook and Twitter and an International retail network of over 80 stores and growing
• A team of dedicated Regional Business Managers that mentor you in your business and assist you in store layout, stock holdings and categories, management of your Booklover customers, in fact anything to do with your business!

Make no mistake, owning any franchise is challenging….but potentially financially and emotionally rewarding. It can be a bit like walking a high wire, but with Dymocks you know you have a safety net below you. You’ll be able to stamp your business with your own personal, entrepreneurial touch, but enjoy the advantages, experience, backing and assistance of a large, well known brand. Work hard, develop great customer relationships, and who knows how far you can go?