Dominos Pizza Enterprises franchisee opens his eighth Melbourne store

Dominos Pizza Enterprises franchisee, Craig Birchall, has recently opened a pizza outlet store on Flinders Street in the CBD of Melbourne. This brings Birchall’s pizza franchises count to a total tally of eight.

According to Birchall, the Flinders Street location was an opportunity too good to miss.

“I could instantly see the potential for the business in such a great location. We were already servicing some demand from the city from the Carlton store, so the only risk was whether the demand would grow enough to support a new store.”

As it turns out, Birchall’s instincts proved correct with the Dominos Pizza Flinders Street store growing success.

“In its first two weeks the store has proven to be bustling with customers and servicing a wide range of locals and professionals alike,” said Birchall.

Birchall had begun his fast food franchises journey with his first outlet at Carlton in 2004. He has since added more pizza take away franchises in Essendon, Malvern, Caulfield, Mount Waverly and Flemington.

“I’m looking forward to continuing to grow my business with Domino’s and am already looking for a site in South Melbourne,” said Birchall.

For more information and franchise opportunities with Domino’s Pizza Enterprises, visit their website or fill out the e-mail form.