The cost of establishing a Cold Rock Ice Creamery franchise will vary considerably and depend on such items as floor area, store fit out and the equipment installed.
The standard ice cream franchise fee for all stores is $49,000 + GST. Additional set up costs for a dry store – that is, a store that does not make ice cream on the premises starts at approximately $200,000.
Ongoing costs to operate a Cold Rock franchise include a service fee of six per cent of net sales and a marketing contribution of two per cent of net sales.
Basic site parameters
- The ice cream franchise must be a minimum size of 50 square metres.
- Strip type shops trading seven days a week with an evening trade.
- The Cold Rock franchise must be present in high traffic flow entertainment precincts.
- Corner locations on busy roads with space for signage on both sides are preferred for the ice cream franchise.
- Off street parking with easy ingress and egress.
- Outdoor seating area or access to common seating areas.
- Close to theatres, coffee shops, restaurants, schools, universities and high density residential areas.
- The Cold Rock franchise is preferred to be in higher disposable income areas.
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