Cafe2U makes the AFR top seven franchise list

The Cafe2U franchise has just been recognised by the Australian Financial Review’s Smart Investor Magazine (December Issue) as one of Australia’s top seven franchises.

The independent survey reviewed more than 600 Australian franchisors and assessed them in regards to a number of criterions. This included “providing a reasonable level of return on investment and ensure they (franchisees) are fully informed about potential financial rewards and risks”.

Mobile franchise partner Franck Regenet, from Coorparoo, QLD said it was “nice to be recognised…I definitely made the right choice by buying a Cafe2U Franchise; it could not go any better”.

The purpose of the coffee franchise is to serve the best espresso coffee in non-traditional locations.

The Cafe2U mobile coffee franchise was established in Sydney in the year 2000 and is now successfully trading with 64 franchises in Australia and 15 in the UK. It is the clearly world leader in the mobile coffee franchise industry.

Café2U’s winning philosophy is to remain at the forefront of developing innovative solutions to benefit both the franchisee and the end customer.

“This enables each franchisee to focus on developing their individual business with the knowledge that Café2U is focusing on product and system development,” states Alan Biddle, General Manager of Café2U.

“One example of this is that Cafe2U has been accredited and maintained its HACCP certification – the only mobile coffee system to hold this,” Biddle explains. “Franchisees can be confident that their business complies with Food Safety and Health regulations, whilst offering customers peace of mind.”

All new mobile franchise partners are fully trained in safe food handling along with barista skills. Combined with business essentials and systems training all new franchisees can commence trade with the assurance of being operational from day one. Additional and ongoing support is provided by Café2U’s two Franchise Support Officers who offer help and assistance 24/7.

Premium training mirrors the premium Cafe2U franchise fit-out. The Mercedes Benz platform features all stainless steel fittings and the highest quality espresso equipment.

Another leading edge innovation unique to the mobile franchise is its system of power generation.

Biddle states, “Using a proprietary energy inverter system, the vans run silently all day long. The energy produced is totally independent from the vehicle and produces no emissions. This is not only good for the environment, but also ensures customers benefit from the reduced noise output. This technology is cutting edge and it is certainly exciting to be using a system that we co-developed specifically for Cafe2U.”

Cafe2U’s business model allows a true network of operators to benefit from being part of a team. All operators have exclusive territories, which have been scientifically mapped based on Cafe2U’s most successful territories. This allows franchisees to communicate about their business with one another rather than compete.

Joining the Cafe2u franchise team enables franchise owners to benefit from market leading innovations whilst developing their own business.