Greenwood Plaza Bakers Delight franchise bringing out the best

Greenwood Plaza Bakers Delight franchise owner Graham Baglin has led quite a remarkable life: a professional photographer, AFL umpire, and successful advertising suit. But nothing compared to his very own bakery franchise.

After 30 years in the career spotlight, the baking franchise owner-to-be decided to embark on a new journey of his business career, with his wife, Janee.

“For some time I was interested in running my own business which my wife and kids would enjoy being part of and that delivered good financial returns,” he said, about his Bakers Delight franchise.

“After spending a considerable time in a ‘suit and tie’ environment, I was looking for something very different that offered both physical and creative challenges,” said Graham, regarding his bakery franchise.

Taking many months to conduct research about the baking franchise, Graham also explored several business options, such as working as an independent operator, rather than with the baking franchise.

“I short-listed a few business opportunities but I kept coming back to Bakers Delight because the organisational structure was by far the most professional and most realistic in terms of its vision for franchisees,” he said.

Graham has operated a Bakers Delight franchise for more than three years. He thoroughly enjoys his role as a bakery franchise owner because he learns new skills every day.

Graham’s advice for prospective baking franchise owners is to be passionate about quality baking, communicate openly with colleagues and suppliers, and demonstrate genuine warmth when dealing with customers who come to your Bakers Delight franchise.

“I love the bakery environment. I love creating something that people want, and I get a kick out of seeing customers visit the bakery with a big smile as they choose something my team or I have created,” Graham said.

Graham also thinks humour is an essential ingredient in the culture of his bakery franchise. He has a regular customer who wants to kiss him when she buys a loaf of his sour dough.