Five minutes with the Award Bookkeeping franchise

What are the key criteria you are seeking in a prospective Award Bookkeeping franchisee?

Experience is our number one criteria. After that comes a qualification. We also look for people who have the desire to build a business rather than buy a job.

Which industry sectors are most requiring your services?

There isn’t an industry sector that we don’t service. Businesses registered for GST are our target market and there are plenty of them.

How do you market your services to potential customers?

Our experience and quality processes are the focus of our marketing. We have a significant quality control programme to provide clients with a superior service.

What kind of personality and work ethic does a prospective franchisee of yours require to succeed?

Franchisees need to be methodical and show attention to detail and be willing to follow the direction provided by the franchisor. They should also be willing to work hard with a positive, ‘can do’ attitude to make their business succeed.

Given the current economic climate, what is in store for your market within the next 2 to 5 years?

Bookkeepers are gaining professionalism and credibility every day which, in turn, is increasing client demand. Every business requires its financial records to be kept in an appropriate manner and business operators are learning what difference a professional bookkeeper can make to the operation of their business. The next few years will see bookkeeping take a huge leap forward.

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